Recruit Ref: L05102018
Posting Date: 2021-09-17
Eyestyle Limited
Eyestyle Limited

eyestyle is part of a luxury group active in high end design and luxury expanding to eyewear since 1998. The group has been one of the leading distributors and strategic market-makers of luxury and designer eyewear brands active across Asia-pacific, Oceania and middle-east.

We have an established presence and active client relations in optical, fashion, design and department store channels in more than 15 countries in Asia Pacific, Oceania, focusing on B2B distribution, marketing and PR for both B2B and B2C.

We are looking for a suitable person who play a key role in support the business growth.

Marketing & PR Officer (Luxury Goods)


  • Work with design team to develop marketing plans (brand and tactical) for assigned business units
  • To drive brand awareness and increase brand equity of the Group through effective and creative integrated communications strategy.
  • Maintain brand leadership in Greater China and Asia Pacific region and drive growth in the secondary Asian hubs.
  • Develop and plan seasonal marketing calendar to drive each business unit.
  • Ensure marketing programs are in line with the product offering and brand image.
  • Handle POP, window decoration and visual merchandizing.
  • Develop and execute all programs within the approved framework and budget, monitor the expenses of each campaign.
  • Analyze and evaluate the results for all marketing activities, make recommendations for improvements.
  • Work with external parties or sponsor on joint collaborations and partnerships.
  • Organize meetings with press, media & fashion boutique.
  • Manage and update Group’s social media platforms, like  Facebook page & Instagram.
  • Handle periodical Press newsletter, B2B & B2C Newsletter.
  • Perform other ad-hoc duties as assigned.



  • Higher Diploma or above in Marketing / Business related discipline
  • At least 3 years experience in marketing & PR field, experience in brand development is an advantage.
  • Excellent English and fluent Chinese are required.
  • Good understanding of brand marketing with integrated marketing experience. Agency experience in PR or BTL marketing will be a plus.
  • Strong experience in handling press relations / media requests and marketing events execution.
  • Strong project management skills with ability to multi-task.
  • Creative, dynamic personality, flair for fashion and contemporary luxury lifestyle trends.
  • Well organized, detail-oriented.
  • Good team player with positive “Can-do” attitude to focus on solutions.
  • Highly motivated, open to new & creative ways of marketing rather than be restricted by status-quo.
  • Immediate available preferred


We offer 5-Day work week and competitive remuneration package to the right candidate.
Interest parties please send your full resume with your current and expected salary to The Human Resources Department by email at


All applications will be treated in strict confidence and will be used exclusively for recruitment purpose only.

Job Position Level:
Employment Term:
Full Time 
Min. Edu. Level Req:
Associate Degree / Higher Diploma 
Total Working Exp:
Kwai Tsing District / Kwai Chung
  • Bank Holiday
  • Birthday Leave
  • Dental Insurance
  • Five-Day Work
  • Medical Insurance
  • Performance Bonus
  • Promotion
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Keywords: Marketing,Sales,Fashion,Luxury
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