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Recruit Ref: L059838917
Posting Date: 2025-05-12
First Page Limited
Sr. Paid Media Specialist

What you’ll be doing:

  • Working on some of the largest accounts under First Page in close collaboration with Enterprise Level Account Managers and clients.
  • Leading and empowering juniors of your team to grow their own skill sets & expertise across an array of different marketing channels aligned with our core services.
  • Working closely with the sales team & account management team to acquire, as well maintain clients within our portfolio.
  • Aligned closely with the Accounts Director and Account management team leads to discuss ways of improving both communication and process.
  • You will drive & optimize campaigns effectively based on client requirements; whether it’s traffic, conversions, cost per acquisition, as well as overall return on investment.
  • You will be relentlessly curious about staying on top of any major developments across the channels we work on and sharing any major updates with other teams.
  • You will be given the opportunity to speak on webinars/ at seminars to represent First Page and further build your personal brand.


What we need:

  • Minimum of 2-3 years relevant, hands-on paid media experience (Agency Experience Preferred – but not necessary)
  • Experience in Using Google AdWords/Facebook Business manager, Google Merchant centre.
  • Baidu, LinkedIn Business Manager, WeChat & Amazon Ads is a strong bonus.
  • Understand platforms such as Google Analytics, Google Tag Manager, Adobe Analytics.
  • Solid understanding of attribution models and their impacts for clients.
  • Experience in cross department collaboration whether it’s Account Management, Sales, Content or Finance w/ outstanding communication skills. (English & Cantonese is a must)
  • Have the ability to dissect data and spot irregularities before they negatively impact the campaign.
  • Able to provide accurate estimations based upon experiences or customer’s past data. (for larger pitches)
  • Have worked with BigQuery, are a master at excel sheets & Microsoft office.
  • Is detail orientated, a “can do attitude” and can work on tight timelines with a meticulous attention to detail.
  • Ability to drive campaigns from planning to execution and beyond to meet key performance metrics.
  • Have the ability to review campaign performance, anticipate change impacts and suggest improvements.
  • Excellent Team player and able to provide guidance to Junior Staff & develop overall teams capabilities & skill sets.
  • Maintain oversight of team members challenges and work on a day to day basis.
  • Have worked with budgets in excess of HKD 500,000/month
  • Have the experience working on both regional and global campaigns with great success.
  • You approach client discussions in an educational & consultative way with patience.
  • Are continuously up to date with any significant updates or developments across channels & the digital marketing industry.
  • Know how to evaluate client’s competitors, understand industry trends and spot opportunities on behalf of our active clients.
  • You have effective time management skills with the ability to multitask and prioritize

Summary
Industry:
Trading 
Job Category / Function:
Job Position Level:
General 
Employment Term:
Full Time 
Min. Edu. Level Req:
-- 
Minimum QF Level attained:
-- 
Total Working Exp:
-- 
Salary(HKD):
--
Location:
Central & Western District / Sheung Wan
Benefits:
--
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