Key Responsibilities:
Develop and implement comprehensive sales and marketing strategies.
Collaborate with cross-functional teams, including Medical Affairs, Market Access, Regulatory Affairs, and Commercial Operations, to ensure alignment and successful execution of marketing plans.
Conduct market analysis to identify key opportunities, customer needs, and competitive landscape.
Lead the creation of compelling marketing materials, campaigns, and promotional activities to drive awareness and adoption of new product.
Establish and maintain strong relationships with key opinion leaders (KOLs), healthcare professionals, and other stakeholders.
Set sales targets and performance goals for the sales team.
Monitor and analyze sales performance, market trends, and customer feedback to optimize strategies and achieve sales targets.
Provide ongoing coaching, support and performance evaluations to optimise team performance.
Train and support the sales team to effectively communicate the value proposition of the brand to healthcare providers.
Manage the marketing budget and ensure all activities are conducted within compliance and regulatory guidelines.
Provide regular updates and reports to senior management on the progress of sales performance and marketing initiatives.
Why you?
Basic Qualifications:
We are looking for professionals with these required skills to achieve our goals:
Bachelor’s degree or above
6 years or above of sales and marketing experience in the pharmaceutical industry
Prior experience in hematology marketing is a must
Project management experience
Experience with analytics and customer relationship management systems
Preferred Qualifications:
If you have the following characteristics, it would be a plus:
Proven ability to work across internal functional teams
Strong communication and collaboration skills
People management experience
Exposure to functional systems across the business