Established in 1966, the Hong Kong Trade Development Council (HKTDC) is a statutory body that promotes, assists and develops Hong Kong’s trade, with the support of our 51 offices worldwide.
We help businesses large and small connect with growth and collaboration opportunities globally, while highlighting Hong Kong’s unique strengths and advantages and reinforcing its dual role as SUPER-CONNECTOR and super value-adder, linking China and the world.
We do so via our international trade fairs, industry conferences and industry missions, offering innovative offline-online event experiences. From embarking on missions to staging Hong Kong pavilions at leading mainland and overseas fairs as well as roadshows, our outreach also fosters opportunities and strengthens ties with the Chinese Mainland and our many international trading partners.
In a world marked by constant change, our programmes provide comprehensive tailor-made support to help businesses, in particular SMEs and start-ups, be future-ready and thrive. Complementing this, our research reports and digital news channels offer the latest market information to enable businesses to make informed business decisions and accelerate their expansion plans.
As we celebrate our 60th anniversary in 2026 and begin a new three-year business cycle, our mission remains as strong as ever to help Hong Kong thrive in trade and businesses succeed in the ever-changing landscape.”
We are seeking a dynamic, high-caliber, and experienced professional to join our Exhibitions and Digital Business Department.
Major Responsibilities:
- To promote trade and public fairs in physical and/or hybrid mode to local and overseas visitors;
- To meet the team’s KPIs through launching effective marketing campaigns in different channels according to set timelines;
- To initiate new and more cost-effective marketing ideas for responsible fairs, focusing on the tech-related sector. Also to ensure the project budget will be spent effectively and generate the best results;
- To engage new channels and partners for promoting HKTDC Exhibitions, and keep close relationship with existing partners, with the objective to drive more quality publicity;
- To ensure accurate, efficient and effective write-ups for promotional materials such as advertorials, eDMs, fair websites, etc.;
- To work closely with colleagues within and across departments to develop proper marketing messages, brand identities and effective marketing campaigns for fairs assigned;
- To demonstrate leadership skills and teamwork, to collaborate with various internal teams to formulate effective communication strategies and content;
- To take up tasks assigned by supervisors.
Requirements:
- A university degree in communication, marketing or relevant discipline;
- A minimum of five years' working experience in advertising, media or marketing field, preferably within the tech-related industry;
- Prior experience working in a sizable corporation or a highly matrixed environment is a plus;
- Proficient in design software (such as Canva, Adobe Illustrator) and AI tools;
- Excellent command of written and verbal English and Chinese. Fluent in Putonghua;
- Excellent interpersonal & communication skills;
- Proficiency in MS Office;
- A team player, meticulous and able to meet multiple deadlines.
Remuneration and Benefits:
Salary will be commensurate with qualifications and experience. A competitive remuneration and benefits package, including annual leave, medical and dental benefits will be offered.
Application Procedure:
Interested candidates are invited to complete the application form on our website. Those who do not hear from us within EIGHT WEEKS after the closing date may assume their applications were unsuccessful.
All information provided by applicants will be treated in strict confidence and used only for recruitment purposes. Applicants may be considered for other suitable positions within the Council. Their personal data will be destroyed six months after the selection is finalised.