Recruit Ref: L0606868166
Posting Date: 2026-08-10
Occasions PR & Marketing Limited
Social Media Specialist (AI-Savvy & Creative)

Occasions Asia Pacific 天機亞太集團

Founded in 1987, Occasions Asia Pacific is a leading comprehensive and integrated communications group with insightful knowledge of China’s fast-changing political & and consumer landscape. Our unrivaled exclusive relationships with government, brands, influencers, business & social communities in Hong Kong and Mainland China and abroad empower us to be a highly respected and trusting partner to global brands looking to gain presence in Asia. From brand consulting, creative, PR, social media, digital marketing to experiential events and lifestyle experiences curation, we offer 360-degree services across luxury lifestyle, arts & culture, tourism & hospitality, retail & property sectors. Driven by professionalism, integrity, and relentless pursuit to excellence, our culturally diverse team of experts integrate creativity, artistic sensibility and the power of data-insights to deliver innovative bespoke campaigns to our clients. Headquartered in Hong Kong, we have branch offices in Macau, Beijing, Shanghai and Singapore.


Job Summary

We’re looking for an energetic, creative Social Media Specialist with a fresh perspective and strong visual instincts to join our team. Ideal candidates are digitally native, AI-fluent, and bring a young, bold energy that keeps our brand current and engaging.


Key Responsibilities

  • Content Creation & Strategy: Brainstorm, design, and produce compelling visual, text, and video content across Instagram, Facebook, TikTok, LinkedIn, YouTube, and other platforms.

  • AI Tool Integration: Confidently use generative AI tools for copywriting, image/video generation & editing, prompt engineering, and workflow acceleration to deliver high-quality content at speed.

  • Trend Monitoring: Stay ahead of viral culture, memes, platform algorithm changes, and emerging social trends so our brand always feels current.

  • Community Engagement: Actively engage with our online community — reply to comments and DMs, spark conversations, and build a lively, positive brand presence.

  • Performance Tracking: Monitor engagement metrics and audience feedback, then use the insights to continuously improve content strategy.


Requirements

  • Experience: 1–2 years managing social media accounts and executing content strategies (agency or brand experience is a plus).

  • AI Fluency: Hands-on experience with generative AI tools such as ChatGPT, Claude, Midjourney, Canva Magic Studio, CapCut AI, or similar platforms in real social media workflows.

  • Creative & Visual Strength: Strong eye for design, solid copywriting skills, and a bold, imaginative approach to brand storytelling. Fresh ideas and a contemporary visual sensibility are highly valued.

  • Mindset: Fast learner who thrives in a fast-paced environment, adapts quickly to new platforms and tools, and can hit the ground running.

  • Portfolio: Required. Please share examples of previous social media campaigns, visual work, or AI-enhanced content that showcases your creativity and style.


We offer excellent opportunities and package to successful candidate.

(including 5 days work-week, medical plan and dental insurance after probation, etc.)


Interested parties please provide full resume, portfolio with CURRENT and EXPECTED salary and your earliest availability to Occasions Asia Pacific.


Please note: candidates without current and expected salary will NOT be considered.


All personal data collected will be kept strictly confidential and will only be used for recruitment.


Summary
Industry:
Advertising / PR / Marketing / Research Marketing 
Job Position Level:
General 
Employment Term:
Full Time 
Min. Edu. Level Req:
DSE  
Minimum QF Level attained:
-- 
Total Working Exp:
-- 
Salary(HKD):
--
Location:
Central & Western District / Sheung Wan
Benefits:
  • Dental Insurance
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