Marketing Officer
Responsibilities:
1. Plan, implement and execute different online/ offline marketing campaigns for various promotions and enhance brand awareness
2. Update and create engaging and compelling content and copywrite for various digital marketing channels including but not limited to website, app, social media platform and other digital channels to maximize brand exposure
3. Coordinate Key Opinion Leaders (KOLs), YouTubers & micro influencers to promote brands and products
4. Monitor and prepare reports for the performance of various channels and promotion
5. Collaborate closely with other departments on products and promotion program launches
6. Support the team manager to lead a team of marketing and CRM specialists to achieve KPIs
7. Support the team manager to strategic planning on customer acquisition, retention and activation program
8. Conduct analyses using CRM data, collect & deliver customer's data
9. Work with operation team, oversee & manage on going CRM operations, procedures and all CRM related system issues
10. Conduct regular meetings with internal & external parties on campaigns progress
11. Support daily operations, perform general clerical work and handle any ad-hoc assignments
Requirements:
Diploma holder in Marketing or related discipline
Minimum of 5 years’ relevant experience in the marketing field, exposure to the F&B industry is definitely an advantage
Experience in relationship building with bloggers/ KOLs/ Influencers is a plus
Excellent presentation, interpersonal and communication skills
Good command of English & Chinese, fluency in Mandarin is preferred
Candidates with less experience/qualification will be considered as Marketing Executive
We offer an attractive salary package and fringe benefits including 5-day work, double pay and medical benefit, etc. to the right candidate. Interested parties, please send full resume with availability, Current and Expected Salary to us by clicking “Quick apply”.
*All information provided by applicants will be treated in strict confidence and used only for recruitment purposes.