Responsibilities

• Focus on digital marketing including but not limited to website, SEO/ SEM, e-mail marketing, display and social media

• Content creation for all communications channels, including but not limited to press releases, website, social media, e-mail campaigns and collaterals

• Develop and execute promotion campaigns for rooms, F&B, catering and wellness through relevant digital and social media channels

• Grow database and responsible for proactive online reputation management by monitoring relevant guest comments on travel sites and social media channels

• Maintain a comprehensive contact list and build good relationships with local, regional and international media, KOLs and online influencers

• Support and manage public relations activities such as media interviews, shootings and events

• Manage the development of visual assets, i.e. photography and videography

• Develop and update hotel collaterals and giveaways as per brand standards and guidelines, monitor inventory and ensure timely replenishment

• Liaise with external parties for joint promotions and partnerships

• Explore and liaise with NGOs to implement CSR campaigns

• Track and evaluate the performance of marketing channels and campaigns

• Monitor marketing budget to optimise ROI
   

Requirements

• Bachelor's degree in Marketing, Communications, Digital, Advertising or any related discipline

• Minimum 6 years’ experience in marketing, digital or related professional area

• Hospitality marketing or digital agency experience is highly preferred

• Exceptional verbal and written communication skills in English, Cantonese and Mandarin is a must

• Presentable, out-going and sincere personality to act as the “brand ambassador” to represent the hotel

• Creative and strategic thinking with excellent problem-solving skills

• Efficient, resilient with positive working attitude

Competitive remuneration package and career advancement opportunities will be offered to the right candidates. Interested applicants please send your resume along with your expected salary to: Human Resources Department, The Fullerton Ocean Park Hotel Hong Kong, 3 Ocean Drive, Aberdeen, Hong Kong or via email ••••@fullertonhotels.com.

Please read our Personal Information Collection Statement at https://www.sino-hotels.com/en/job-opportunities/personal-information-collection statement before submitting your application. Equal opportunities are extended to all candidates and the information provided will be treated in strict confidence and used for recruitment purposes only.