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Recruit Ref: L0606866297
Posting Date: 2026-07-27
Bape Hong Kong Limited
Senior PR Executive

Accountabilities – Key Result Areas

  • Actively engage, cultivate and manage media relationships with key local influencers (KOLs & bloggers), editors, stylists, and publicists of existing products to ensure and enhance editorial coverage for new product launches

  • Liaise and communicate to all media, celebrity, KOL and press requests in a timely and professional manner

  • Solicit and invite potential celebrities and media partners for key product launch and marketing events 

  • Craft compelling press releases, press room management, relevant storytelling, and other communication materials

  • Responsible for all the franchise partnership with all countries and regions


Experience / Qualification Requirements

  • Bachelor degree in PR / Communications / Business Administration or related disciplines

  • At least 3 years' in PR agencies experience for China, Hong Kong and Korea Markets

  • With strong media network & connections

  • Presentable, flexible, highly organized with the ability to juggle multiple priorities and work in a fast paced environment

  • Genuine interest in fashion is definitely an added advantage, and continually up on news and happenings in the industry

  • Excellent command of written and spoken English, Cantonese & Mandarin


Competitive remuneration and benefit package will be offered to the right candidate. Please submit your application by clicking "Quick apply" below.


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Summary
Industry:
Wholesale & Retail 
Job Position Level:
General 
Employment Term:
Full Time 
Min. Edu. Level Req:
Bachelor 
Minimum QF Level attained:
-- 
Total Working Exp:
-- 
Salary(HKD):
--
Location:
Southern District / Southern District
Benefits:
--
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